The Project
Expert Electrical, are Ireland's largest electrical retailer. Founded in the 1960s, Expert have 3,600 stores in 21 countries.
Expert Electrical asked Digital Marketing Expert to:
- Build a detailed search campaign to cover over 5,000 products on the site
- Link all keywords to product specific pages, based on product type and brand
- Optimise by revenue, product margin and by specific brand launches
- Build a case for Paid Digital Marketing as a permanent channel for Expert.ie
"Helped us shape our overall digital strategy and budget"
“Digital Marketing Expert have been an excellent partner in driving results for our website through the PPC channel. Their expertise and specialist knowledge in optimising our campaigns has led to us really investing in this area and helped us shape our overall digital strategy and budget.”
